How To Choose The Best Mascara For Your Eyelashes

How To Choose The Best Mascara For Your Eyelashes – Mascara is one of those cosmetics that is the most confusing for most wearers.  Why?  Because there are so many different kinds, types and variables.  The below photograph shows just some of the mascaras I currently own.  As a professional makeup artist, I keep many different kinds on hand for different uses with clients.

Mascara 101 Best Formula Help Guide

What makes a good mascara?

  • Ease of application
  • A formula that provides length and/or volume (depending upon your needs)
  • No clumps
  • No flakes
  • No smudging
  • No running
  • No irritation

That doesn’t seem like too much to expect, right?  Why can’t they all do that?

Before you begin shopping for mascara, you need to know exactly what type of eyelashes you have.

Eyelash Characteristics:

  • Length – Are your lashes short, medium or long?
  • Thickness – Are your lashes thin or thick?
  • Density – Do you have sparse lashes or a lot of lashes?
  • Straight or Curly – Do your lashes have natural curl to them or do they stick straight out?
  • Suppleness – Do your lashes tend to get dry, brittle or break?
  • Delicate – Do a lot of them fall out when you rub your eyes?

Examine Your Hair:

If you are having trouble answering the above questions, typically your eyelashes will mimic your hair.  If the hair on your head is curly and thick, you probably have thicker lashes.  If your hair is fine and thin, your eyelashes are probably on the thinner side, too.  Regarding the length of your eyelashes, this trait does not correspond to any particular quality of your hair.  If your hair is very dry, chances are your eyelashes are, too and you may experience dryness or brittleness in your lashes.

Additional Concerns and Questions:

  • Do you wear contacts? (Stay away from mascaras with fibers.)
  • Do you have allergies and other sensitivities?  (Read the ingredients and make sure they are fragrance free.)
  • Do your eyes tend to water a lot?
  • Do you have oily skin? (Yes, your skin type will affect what type of mascara will work best for you.)
  • Are your eyes so deep set that your eyelashes touch your upper eyelids? (If so, a smudge-free formula is very important.)

Once you have answered all of the above questions, then you can begin to determine what type of mascara will perform the best for you.

Mascaras come in the following types of formulas:

  • Water based – These mascaras will run if you cry or your eyes water. These have a light density.  They are easily removed with any normal facial cleanser and do not require a separate eye makeup remover.  They are the gentlest to your lashes.  If you have a lot of chemical sensitivities, these formulas may be the best for you.
  • Natural – These are water-based mascaras that are made from minerals, beeswax and other naturally-occurring ingredients.  This type will always be free of fragrance and other irritants.  These are the best mascaras for anyone with allergies, sensitive eyes and those who wear contacts.
  • Water resistant – These mascaras, although water based, also contain ingredients that prevent the mascara from running if your eyes tear. These have a medium density. Some of them are easily removed with regular facial cleanser and some require an eye makeup remover.  These are good for deep set eyes and are good for people with dry, brittle lashes.
  • Waterproof – These mascaras are oil based, will not run when exposed to tears or water, but many are not smudge proof. These will have a medium or thick density depending upon the formula.  These must be removed with a dedicated eye makeup remover.  These stay on the longest and the best, but because they are oil based, they may actually smudge worse on users with very oily eyelids.  Think about this… What do you use to remove waterproof makeup?  Oil-based cleansers.  If your eyelids are extremely oily, your body is producing its own remover.  Those with oily skin will have to experiment the most to find a brand that works for them.  Waterproof mascaras can also have a drying effect on the eyelashes over time so they may not be good for those with brittle lashes.

Mascaras also have different objectives:

  • Some are designed to enhance a natural look.
  • Some will volumize or add thickness to sparse or thin lashes.
  • Some will add length.
  • Some have wands that claim to curl the lashes (They don’t work very well.)
  • Some have added fibers (These are not good for contact lens wearers.)

Mascaras have different types of applicators (wands):

  • Wands with straight brushes (These make it difficult to get into the corners.)
  • Wands with tapered brushes (These work the best.)
  • Wands with curved brushes (Most of them are too big.)
  • Wands with plastic bristles (These work okay if they are small.)
  • Wands with tiny combs (These are good for separating upper lashes but don’t work very well on lower lashes.)
  • Wands that vibrate (These are a silly gimmick.)
  • Wands that rotate (These can be very dangerous.)
  • Wands with adjustable brushes (These usually break after a few uses.)
  • Wands that are tiny just for the lower lashes (Some of these are very good.)

Most of the applicator brushes that come with mascaras are too large.  The smaller the brush, the greater the level of control.  Also, many of the brands with curved wands are way too large and the curve is wrong for the average-sized eye.  Mascaras with battery-operated rotating or vibrating wands are a marketing gimmick and I’d prefer to wiggle my own wand.  Also, there have been reports of people getting their eyelashes caught in the rotating ones and pulling them out.  Ouch!

Everyone just wants long, full, dramatic eyelashes.  So which formula do you need?

  • If you have enough lashes but they are short, look for a lengthening mascara.
  • If your lashes are a good length but you don’t have enough of them, look for a volumizing mascara. A separate eyelash primer will also add to the thickness.
  • If you have so few eyelashes that you can barely find them, look for a fiber-filled mascara. Using a separate eyelash primer will also greatly enhance your lashes.
  • If you are blessed with long, thick eyelashes, a simple water-based formula or even a clear gel mascara will add definition. (If this is you, please know that the rest of the world is envious.)

Tips and Tricks for Successful Mascara Application:

  • Always begin with clean lashes.  If you apply today’s mascara on top of yesterday’s leftovers, you are starting out with an invitation to clumping and flaking.
  • Always scrape some of the mascara back into the tube before applying. When you first pull the wand out of the tube there will be too much product on the wand.
  • If you need more product on the wand, don’t pump the wand in and out as this will infuse air into the tube, which will cause the mascara to dry out faster.  Instead, twirl the wand while fully inserted to get more mascara on the wand.
  • If your mascara came with a separate outer cap, replace the cap while the wand is out of the tube and it will last longer.  (Don’t throw away those outer caps the first time you place the wand into the tube.)  Air is the enemy of a tube of mascara.
  • Begin by coating the top of your upper eyelashes first with your mascara or primer. Let the first coat work from the top down.
  • Always move the wand in a wiggling side-to-side fashion from the lash roots to the tips rather than one sweeping motion.
  • Twirling the wand while applying to the upper lashes will help to keep the lashes separated.
  • If you are using a mascara primer, make sure to wait 30-60 seconds for it to dry, then apply your mascara on top of the primer. This will keep it from looking diluted or gray as opposed to black.
  • Use a separate clean mascara wand to separate your lashes in between coats. If you try to use the applicator brush that is already coated in mascara, you’ll end up with way too much product on them which leads to very clumpy lashes.
  • Mascara needs to thoroughly dry in between coats to avoid clumping and flaking. When applying multiple coats of mascara, avoid putting several coats on one eye at a time. Instead, switch from one eye to the next before applying a second coat in order to let your lashes dry between coats.
  • Don’t apply more than 2 coats.  More than that will lead to clumping and flaking.
  • Don’t ever share your mascara or you are inviting an eye infection.
  • Don’t add water to your mascara if it is too thick. (If you add water to a waterproof mascara, it will just bead up, not blend and that tube will need to be trashed.)
  • If it gets too thick, it is time for a new tube.

I will be adding a list of the best brands for each type of formula.

I hope you found How To Choose The Best Mascara For Your Eyelashes helpful.  Mascara is an important tool for adding accent and drama to your eyes.  Perhaps determining the best type of mascara for you will be a little less confusing now.  Please let us know your favorite mascaras and why.  We’d love to hear from you!

How To Determine Your Skin Type

How To Determine Your Skin Type.  Today we are not discussing a product, but offering a tutorial.  I hope you find this helpful.

Here you will find how to identify what type of skin you have.  If you don’t have a magnifying mirror, I suggest you invest in one and really examine your skin. If, after you review these characteristics you still don’t know what type of skin you have, a brief visit to an esthetician or dermatologist can make that determination.  (Or, you can message me and I’ll try to help you.)

Knowing what type of skin you have is important. You can’t buy the right type of product if you don’t know your skin type. Every day I interview clients and most of them tell me they have “normal” skin when in fact, their skin is combination or some other type. Instead of normal, I prefer the term “consistent”.

Begin by washing your face with a normal facial cleansing bar and then do not apply any type of products to your face.  After one hour, read the below descriptions to determine which one best describes your skin.

Consistent (Commonly Referred to as Normal) Everyone’s skin is “normal” to them because they live in it every day. That doesn’t help to describe a type of skin. Therefore, I’ve decided to use the term “consistent” instead of normal.

  • Skin feels comfortable, rarely dry, tight or oily.
  • Skin is the same all over the face without some areas drier or oilier than others.
  • Skin has a soft, even texture without flakiness from dryness or shine from oiliness.
  • Breakouts are rare.
  • Pores are visible but not black or enlarged.
  • Makeup will stay on for several hours without the need for touch ups.

Combination (I have found this type to be the most common.)

  • Some areas (usually nose but possibly also forehead or chin) are oily and shiny.
  • Other areas (usually cheeks) feel dry, rough or tight. Dry areas may or may not have flaky spots.
  • May experience occasional breakouts, usually in isolated areas.
  • Pores may be enlarged in the oily areas and may contain black heads or white heads. Pores in the dry areas are smaller and may be visible but not black or enlarged.
  • Makeup will stay on well on the dry areas but may need to be touched up every couple of hours on the oily areas, especially the nose.

Dry (Becomes more common as we age)

  • Skin can feel tight, chapped or rough, especially after cleansing with surfactant products such as soap.
  • May experience dullness, patchiness, itchiness or flakiness.
  • Almost never breaks out.
  • Pores are small and nearly invisible. Pores rarely have black heads or white heads.
  • Makeup will stay on for many hours until it is washed away.

Oily (Very common in teenagers)

  • The skin usually feels supple and never feels tight or dry unless a drying product has been applied.
  • Skin looks oily and shiny all over, especially as the day goes on.
  • Breakouts are a regular part of life.
  • Pores tend to be very visible, especially around the nose, and there may be black heads, white heads or both.
  • Makeup tends to melt away after a couple of hours and needs frequent touch ups.

Sensitive (Can occur at any age and in conjunction with other types)

  • Skin becomes easily irritated or inflamed, especially by fragrances, allergens or climate.
  • Skin gets red, itchy, or stings when trying most new skincare products.
  • May have a diagnosis of Rosacea, eczema or dermatitis.
  • May experience breakouts from any number of irritants.
  • May burn easily and requires sunscreen with a high SPF.
  • Makeup may irritate your skin.
  • Makeup will stay on for several hours without the need for touch ups.
  • Sensitive skin can also be Consistent, Combination, Dry, or Oily! (Yes, you may have any type of skin and also experience allergies or sensitivity issues.)

Your skin can change as you age.  For women this is especially true as you experience menopause or even peri-menopause. Hormones can cause major shifts in many areas of your body, including your basic chemistry.

If after reading this you still can’t figure out your skin type, you can message me and after answering a few simple questions, I’ll be able to tell you.

L’Oreal Infallible Eye Shadow Crayon

Product:  L’Oreal Infallible Eye Shadow Crayon.  Do you have trouble getting your eye shadow to stay on?  If so, this will definitely help.

Overall Rating = 4 stars4 Stars – Excellent

Cost: $7.99 (.10 oz.) Price Category: Inexpensive

Sold By: L’Oreal Paris USA.

Container: Plastic tube outer housing, separate plastic cap, blister package or wrap.

Description:  L’Oreal Infallible Eye Shadow Crayon is a gel eye shadow in a crayon or stick form.  This is not an automatic twist-up crayon.  You will need to have a separate sharpener for this one.

L’Oreal Infallible Eye Shadow Crayon is fragrance-free and is suitable for sensitive eyes and contact lens wearers.

The company claims, “Highly pigmented vibrant color.  2 in 1 Shadow and Liner.  Smooth Glide formula that lasts up to 24 H.  This ultra-intense smudge-proof eye crayon lasts from dawn until dusk and beyond, up to a full 24 hours. The smooth, creamy, long-wearing formula delivers easy-to-wear colour for any occasion.  It’s now easy to create endless runway-inspired, colorful eye looks with just one product.  Blend multiple colors together or use them individually for a monochromatic look.”

Discussion:  I love a dramatic smoky-eye look.  As a professional makeup artist, sometimes you have hours to perfect a look and sometimes you only have a few minutes.  When I need to create a smoky eye quickly, this is one crayon that helps me get the job done in a flash.  I use this under powdered eye shadows to make them last, make the colors pop, and for cut creases. L’Oreal Infallible Eye Shadow Crayon can be used both as a thick eyeliner and an eye shadow base.

These crayons used to come in a full line of matte colors as well as the shimmery ones.  Unfortunately, the matte colors have been discontinued and now only the eight shimmers remain.  (Why is it that every time I find something I like it gets discontinued?)  I have attached a photo of the eight colors that are still available.

Morning Review:  Today I’m using the L’Oreal Infallible Eye Shadow Crayon in color number 704 (Midnight Charcoal).  I don’t use a primer under this unless the client has very oily skin.  This glides on easily and does not tug on the delicate eye skin.  I applied this on the upper eyelid up to the crease line.  I like to apply this eye shadow with a medium brush rather than directly from the crayon.  I also drew a v-shape line at the outer corner and extended it slightly under the lower lashes.  You can smudge this for about 30 seconds until it sets.  I applied a charcoal shadow on top of the crayon cream.  I then finished the rest of the eye makeup using several other products (mascara, eyeliner, eyebrows, lashes, etc.)

Evening Review:  After eight hours, the eye shadow looks the same as when I applied it this morning without the need for any touch ups.  L’Oreal Infallible Eye Shadow Crayon really makes the eye shadow stay put without fading or melting away.

Because L’Oreal Infallible Eye Shadow Crayon stays on so well, you will need to use an eye makeup remover to get it all off.  This will not rinse off with just ordinary facial cleanser.

Overall Review:  This is one product that performs just as the company claims it does.  They got it right this time.

When I use L’Oreal Infallible Eye Shadow Crayon my nose does not run, and my eyes do not water, turn red or burn.  I have never experienced any sensitivities from using these crayons and I have never had any complaints from the numerous clients I have used these on.

Pros:  This is an excellent product that serves numerous purposes.  L’Oreal Infallible Eye Shadow Crayon is easy to use for a makeup novice and performs well for pros like myself.

Cons:  I wish it still came in the matte colors and I would prefer an automatic crayon that does not need to be sharpened.  Also, I wish I could find this in more stores without having to order it online.

L’Oreal Infallible Eye Shadow Crayon is suitable for the following users:

  • All users
  • Users with extremely oily skin may need to use an oil-blocking primer first.

RATINGS REPORT:

Morning Rating = 4 stars4 Stars;

Evening Rating = 4 stars4 Stars;

Average from Other Testers = 4 stars4 Stars;

Value Rating = 4 stars4 Stars;

Overall Rating = 4 stars4 Stars = Excellent.

(Please review the About 365 Cosmetic Reviews page for the rating info.)

L’Oreal Infallible Eye Shadow Crayon Midnight Charcoal 704L’Oreal Infallible Eye Shadow Crayon Midnight Charcoal 704 TipL’Oreal Infallible Eye Shadow Crayon ColorsL’Oreal Infallible Eye Shadow Crayon With Additional Makeup

Ingredients:  ISODODECANE CYCLOPENTASILOXANE PEG/PPG-19/19 DIMETHICONE SYNTHETIC WAX HYDROGENATED POLYDICYCLOPENTADIENE NYLON-12 C20-40 ALCOHOLS PERFLUORONONYL DIMETHICONE POLYETHYLENE TEREPHTHALATE SILICA POLYGLYCERYL-4 DIISOSTEARATE/POLYHYDROXYSTEARATE/SEBACATE CALCIUM SODIUM BOROSILICATE POLYETHYLENE DIMETHICONE/VINYL DIMETHICONE CROSSPOLYMER PENTAERYTHRITYL TETRA-DI-T-BUTYL HYDROXYHYDROCINNAMATE POLYURETHANE-11 TIN OXIDE [+/- MAY CONTAIN / PEUT CONTENIR MICA CI 77891 / TITANIUM DIOXIDE CI 77491, CI 77492, CI 77499 / IRON OXIDES CI 77007 / ULTRAMARINES CI 77510 / FERRIC FERROCYANIDE CI 42090 / BLUE 1 LAKE CI 77288 / CHROMIUM OXIDE GREENS CI 75470 / CARMINE CI 77000 / ALUMINUM POWDER].

Important:  Please read our full Disclaimer before using this or any product.

Ardell Lash Magic Blending Mascara

Product:  Ardell Lash Magic Blending Mascara.  This is not your typical mascara.  This one has a special purpose and it works very well.

Overall Rating = 4 stars4 Stars – Excellent

Cost: $7.96 (.27 fl. oz.) ($29.48 per fluid ounce)  Price Category: Inexpensive

Sold By: Eyelashes Unlimited; Wal-mart.

Container: Plastic tube with twist-off medium-sized tapered-brush wand, outer carton.

Description:  Ardell Lash Magic Blending Mascara is a mascara that is specifically designed to be used with false eyelashes.  This water-based mascara blends your natural lashes into the false lashes without damaging the false lashes or clumping them together.

Ardell Lash Magic Blending Mascara is a fragrance-free product and is suitable for sensitive eyes and contact lens wearers.  This mascara only comes in one color, black.

The company claims,Lash Magic is not your ordinary mascara, Lash Magic Blending Mascara simply blends your natural lashes into artificial ones making them undetectable. Lash Magic does not add length or thickness to your lashes so your lashes will remain clump-free. The Lash Magic formula is water soluble and can be easily removed without ruining a perfect pair of lashes.”

Discussion:  You already know by now that I have applied more false eyelashes in my life than I can count.  Until I discovered this product, I always used a dry spoolie for blending, or sometimes a very light coat of a somewhat dry formula of water-based mascara.  I was intrigued when I first discovered this product many years ago.  I have been using this for over a decade and always keep some in my makeup kit.

Daily Review:  After the completion of eye makeup and the application of a pair of false strip eyelashes, I blended my own natural lashes into the false lashes first with a dry spoolie and then a coat of this Ardell Lash Magic Blending Mascara.  I only use this from underneath my own lashes into the false eyelashes with a side-to-side wiggling motion.  This mascara is a very dry formula.  Because it is not wet it does not remove the curl from natural or human-hair false lashes.  It does not look or feel like a regular volumizing or lengthening mascara.  It does not add volume or length to your own lashes or to the false lashes.  It also does not clump them or make them stick together.  This can be easily washed off of the false eyelashes with warm water.  (I will have a future post showing how to do this in great detail.  You must be careful when cleansing your false lashes as it is quite easy to ruin them.)

Overall Review:  Ardell Lash Magic Blending Mascara does not make my nose run, eyes water, turn red or burn.  I have never experienced any sensitivities from using this mascara and I have never had any issues from the hundreds of clients I have used this on.

This is an excellent product that performs precisely as it is supposed to do.  It serves one purposes and does it well.  I do wish the wand was a little smaller and more tapered.  I also wish it was readily available at more retailers and I did not have to order it online.

Ardell Lash Magic Blending Mascara is suitable for the following users:

  • All users of false eyelashes

RATINGS REPORT:

Daily Rating = 4 stars4 Stars;

Average from Other Testers = 4 stars4 Stars;

Value Rating = 4 stars4 Stars;

Overall Rating = 4 stars4 Stars = Excellent.

(Please review the About 365 Cosmetic Reviews page for the rating info.)

Ardell Lash Magic Blending MascaraArdell Lash Magic Blending Mascara

Ingredients: Water, Pentaerythrityl Tetrastearate, Cyclopentasiloxane, Stearic Acid, Glycerylo Stearate SE, Ozokerite, Ceresin, Beeswax, Hydrogenated Vegetable Oil, Stearic Acid, Stearyl Stearate, Copernicia Cerifera Wax, PVP, Sorbitan Oleate, Sorbitan Trioleate, Phenoxyethanol, Methylparaben, Propylaparaben, Ethylparaben, Butylparaben, Isobutylparaben.

May Contain: Iron Oxides (CI 77491), Iron Oxides (CI 77492), Iron Oxides (CI 77499), Titanium Dioxide (CI 77891).

Important:  Please read our full Disclaimer before using this or any product.

Kiss Looks So Natural Lashes False Eyelashes

Product:  Kiss Looks So Natural Lashes False Eyelashes.  Do you want to feel glamorous or flirty?  These will help.

Overall Rating = 4 stars4 Stars – Excellent

Cost: $2.96 for one pair  Price Category: Inexpensive

Sold By: KissUSA; Walgreen’s; Wal-mart.

Container: Plastic storage tray with outer carton

Description:  Kiss Looks So Natural Lashes false eyelashes are also commonly called fake lashes or artificial lashes.  These are a strip-style false eyelash.  What sets them apart from some other brands is that they are made from human hair for a more natural look and the tips of the lashes are thinner which simulates natural eyelashes.  The hairs actually taper from being thicker at the strip base to thinner at the end, just as real eyelashes do.

The company claims, “Revolutionary Tapered End Technology delivers real-like lashes that blend seamlessly with your own lashes. 97% of women who wore these lashes felt the difference—you’ll forget you’re wearing them!”

False eyelashes come in different types:

  • Individual lashes that are glued on one at a time on top of or under your own lashes
  • Small clusters of lashes that are glued on to the skin above the natural lashes
  • Strip eyelashes that are glued on to the skin above the natural lashes

False eyelashes are made from different materials:

  • Synthetic-hair lashes
  • Synthetic other materials
  • Natural human-hair lashes
  • Natural animal-hair lashes
  • Natural feathers

False eyelashes come in many different styles:

  • Graduated with the outer ends being longer than the inner ends (winged)
  • All one length
  • Spiky with spaces in between
  • Criss-crossed pattern
  • With black strips
  • With clear strips

False eyelashes can be natural or very dramatic looking depending upon how thick and/or long they are.  The choice is yours whether you want to simply enhance a natural look or go for full-on glamazon drama.

Over the course of my career I have applied thousands of pairs of false eyelashes (sometimes 20 or more pairs per day).  For brides or more natural looks, I prefer human-hair lashes.  For a completely natural look I like Kiss “Sultry”.  For a more defined look I like Kiss “Shy” or “Vamp”.  For slightly more drama I like Kiss”Poise”, “Pretty” or “Flirty”.

For models or rock stars I prefer synthetic lashes because these are the most dramatic.  (I don’t use animal-hair lashes because I think animal hairs should stay on the animals they belong to.)

Warnings:

  • If you have never worn false eyelashes before, please be advised that some lash adhesives contain latex. If you have a latex allergy, make sure you buy only latex-free glue.  (You can message me and I’ll recommend some good brands for you.)
  • If you are sensitive to dyes, buy the white or clear adhesive and not the black. I use the white because of my hypersensitivity.

Daily Review:  After I completed my eye makeup, this was the final touch.  I peeled the Kiss Looks So Natural Lashes “Flirty” eyelashes off of the tray, applied Andrea white glue, placed them onto my eyelids, blended them into my own lashes with Ardell Lash Magic and violâ, instant glamour!

Helpful Tips and How-to Apply False Eyelashes:

  • If you are a first-time user, synthetic lashes are stiffer than natural human-hair lashes and they will be easier for you to practice with, but they won’t look as natural. A cheap, thick, dramatic synthetic pair is the best thing to practice with until you get the hang of it.
  • Sterilize your hands before beginning the eyelash application.
  • Remove the eyelash from the tray from the outer corner moving inward.
  • Measure the eyelash to see if it is too long and needs to be trimmed.
  • If it needs to be trimmed, trim from the outer edge, not the inner edge.
  • Bend the eyelash to match the curvature of your eye.
  • Apply glue with a sterile toothpick, not from the tube.
  • If you apply glue from the tube, you will get too much glue on the eyelash.
  • Use as little glue as possible.
  • Let the glue dry for about 15-30 seconds before applying. (depends upon brand and thickness)
  • Don’t blow on the lash to dry it; your breath contains bacteria.
  • Apply the lash from the inner corner where your lashes begin to the outer corner.
  • After application gently press the lash onto the skin to secure the adhesion.
  • Don’t use regular mascara on your false eyelashes.
  • If you use waterproof mascara on your false lashes they will only be good for one use.
  • Blend your lashes into your own with a dry spoolie or a mascara made for false lashes. (I like Ardell Lash Magic.)
  • Store them on the tray and in the package that they came in for re-use.
  • Carefully remove the old adhesive before applying new adhesive.

Overall Review:  Kiss Looks So Natural Lashes false eyelashes are as good as other brands costing considerably more.  I have purchased hundreds of pairs of these and have never been disappointed.

If you have never tried false eyelashes and don’t wear a lot of makeup, begin with a natural look such as the Kiss “Sultry” and don’t get frustrated.  It takes a few tries to get the routine down.  I can now apply them start to finish in about a minute each.

Kiss Looks So Natural Lashes false eyelashes are suitable for the following users:

  • All users (Please pay attention to the Warnings above for some users.)

RATINGS REPORT:

Daily Rating = 4 stars4 Stars;

Average from Other Testers = 4 stars4 Stars;

Value Rating = 4 stars4 Stars;

Overall Rating = 4 stars4 Stars = Excellent.

(Please review the About 365 Cosmetic Reviews page for the rating info.)

Kiss Looks So Natural Lashes False Eyelashes Sultry

Kiss Looks So Natural Sultry

Kiss Looks So Natural Lashes False Eyelashes Shy

Kiss Looks So Natural Shy

Kiss Looks So Natural Lashes False Eyelashes Vamp

Kiss Looks So Natural Vamp

Kiss Looks So Natural Lashes False Eyelashes Flirty

Kiss Looks So Natural Flirty

Kiss Looks So Natural Lashes False Eyelashes Flirty

Kiss Looks So Natural Lashes False Eyelashes Flirty with Makeup

Ingredients: Human hair.

Important:  Please read our full Disclaimer before using this or any product.

IT Cosmetics No-Tug Waterproof Gel Eyeliner

Product:  IT Cosmetics No-Tug Waterproof Gel Eyeliner.  Does IT perform as well as IT is advertised?

Overall Rating = 2+ stars4.25 Stars for Effectiveness – 2 Stars for Issues = 2.25 Stars – Just Okay

Cost: $22 for .17 oz. ($129.41 per ounce)  Price Category: Expensive

Sold By:  IT Cosmetics; QVC; Ulta.

Container: Plastic automatic twist-up pencil, removable cap, sharpener, outer carton.

Description:  IT Cosmetics No-Tug Waterproof Gel Eyeliner is a waterproof gel eyeliner in a pencil form as opposed to a little pot.  This eyeliner requires an eye makeup remover to effectively take all of it off.

IT Cosmetics No-Tug Waterproof Gel Eyeliner is a fragrance-free product suitable for those with sensitive eyes or contact lenses.

Warning:  You have probably seen or heard of this brand from QVC, a TV shopping network, or from the Guthey-Renker infomercial.  A word of advice… if you do decide to give this brand a try, I recommend purchasing from QVC or Ulta.  If you fall for the infomercial like I did, you’ll be in for a rude awakening.  IT Cosmetics advertises a $39.95 (5-piece) or $49.95 (7-piece) offer, but when the shipment arrives, your credit card has been billed $119.00.  Nowhere are you informed that buying the initial offer also signs you up for an automatic shipment program and other membership charges you did not agree to.  Then you have to go through the hassle of refuting charges, you’re out shipping fees, etc.  Okay, you have been warned.

Claims:  The company states, “IT’s eye opening! Waterproof automatic pencil infused with skin loving hydrolyzed silk, collagen, peptides and anti-oxidants.”

Discussion:  Eyeliners come in the following formulas and they each have their pros, cons, and various uses:

  • Dry cake that you add water to
  • Wax-based wooden pencil that you sharpen
  • Wax-based automatic pencil that you twist up
  • Water-based liquid eyeliner
  • Waterproof liquid eyeliner
  • Cream in a pan or a pot
  • Gel in a pot
  • Gel in an automatic pencil that you twist up (IT Cosmetics No-Tug Waterproof Gel Eyeliner )

I immediately became a fan of gels when they were introduced over a decade ago.  A gel goes on like a cream, but then after one to two minutes, it dries and sets making it very long lasting.  At least that is true for dry to consistent skin.  Users with very oily skin may not have such great results.  Sadly, oily skin is not a friend to most types of eye makeup.

Please Note:  I will be posting an in-depth discussion of the various types of eyeliners and how to select the right type for your needs on the Help page.  Please stay tuned for that post.  If you want to know when updates are posted, please tell us in the  Comments section below.

Morning Review:  This is a difficult product for me to review.  Read on and you’ll understand why.  The first time I used IT Cosmetics No-Tug Waterproof Gel Eyeliner it went on like a dream.  I found the formula to be smooth, the color a nice deep black, and once it dried it seemed to be budge proof.  Before it dries, you can smudge it if you choose for a smoky look, or you can leave the line intact for a sharper look.

Had I only used it once and then written a review, my review would have given it 4 or even 5 stars.  Thankfully, I used this many times (or attempted to), before offering this review.  Otherwise, I would definitely be going back to revise my rating.

Evening Review:  After several hours IT Cosmetics No-Tug Waterproof Gel Eyeliner did not smudge, fade, flake or cause any irritation issues.  I used an eye makeup remover designed for waterproof makeup and it came off easily.  Sounds great, right?

So, what are the problems with IT Cosmetics No-Tug Waterproof Gel Eyeliner?

  • Even though I kept the product tightly capped and even stored it in the original box, after only two weeks it began to dry out and went from a smooth application to dry and tugging on my eyelids.
  • After one month the eyeliner was so dried out that it was unusable.
  • In order to get rid of the dry exterior, the pencil needs to be sharpened after every couple of uses, which wastes a lot of product (that is when you can actually get it to sharpen).
  • The built-in sharpener (in the end) that comes with the eyeliner causes product loss and breakage. As if that isn’t bad enough, the IT Cosmetics website offers conflicting advice to other users who have complained about this same issue.  (I posted actual text from their website below.)

Overall Review:  IT Cosmetics No-Tug Waterproof Gel Eyeliner is great at first and then quickly turns into a dried-out unusable product.  If you use eyeliner every day and are okay with buying a new one every month, then this may be a very  good eyeliner for you.  If you are an occasional user, this will be a waste for you.

It is a shame that this eyeliner did not last longer as it has some beneficial ingredients for the skin and at first it was an impressive product.  With some tweaking of the formula to keep it from drying out so quickly this could be one of the best gel eyeliners in a stick form.

Helpful Tips & Tricks:

  • Always “set” your pencil, cream, or gel eyeliner with an eyeshadow in the same color as the eyeliner.
  • For a glossy extra-dramatic look, apply gel eyeliner, eyeshadow, then liquid eyeliner.
  • Always apply liquid eyeliner after your eyeshadow or the eyeshadow will get on the eyeliner and make it dull.

Users:  IT Cosmetics No-Tug Waterproof Gel Eyeliner is suitable for the following users:

  • All users (provided you don’t mind buying the product frequently)

RATINGS REPORT:

Morning Rating = 2 stars4 Stars for effectiveness – 2 Stars for drying out so quickly = 2 Stars;

Evening Rating = 2 stars4 Stars for effectiveness – 2 Stars for drying out so quickly = 2 Stars;

Average from Other Testers = 3 stars3 Stars (They only used it once.);

Value Rating = 2 stars2 Stars;

Overall Rating = 2+ stars2.25 Stars = Just Okay.

(Please review the About 365 Cosmetic Reviews page for the rating info.)

IT Cosmetics No-Tug Waterproof Gel Eyeliner

IT Cosmetics No-Tug Waterproof Gel Eyeliner Pencil

IT Cosmetics No-Tug Waterproof Gel Eyeliner Sharpener

IT Cosmetics No-Tug Waterproof Gel Eyeliner Built-in Sharpener

IT Cosmetics No-Tug Waterproof Gel Eyeliner Sharpener Issue 1IT Cosmetics No-Tug Waterproof Gel Eyeliner Sharpener Issue 2

Ingredients: BLACK: TRIMETHYLSILOXYSILICATE, ISOHEXADECANE, ISODODECANE, POLYETHYLENE, SYNTHETIC WAX, SILICA, CERESIN, POLYISOBUTENE, METHICONE, ROSA CANINA FLOWER OIL, ARGANIA SPINOSA KERNEL OIL, BUTYROSPERMUM PARKII BUTTER, PALMITOYL HEXAPEPTIDE-12, PERSEA GRATISSIMA (AVOCADO) OIL, PRUNUS AVIUM (SWEET CHERRY) SEED OIL, PRUNUS DOMESTICA SEED OIL, SIMMONDSIA CHINENSIS (JOJOBA) SEED OIL, TOCOPHERYL ACETATE, VITIS VINIFERA (GRAPE) SEED OIL, CHOLESTEROL, COLLAGEN, HYALURONIC ACID, HYDROLYZED SILK, RETINYL PALMITATE, TOCOPHEROL, ALOE BARBADENSIS LEAF EXTRACT, OLEA EUROPAEA LEAF EXTRACT, PUNICA GRANATUM EXTRACT, CAMELLIA SINENSIS LEAF EXTRACT, CHAMOMILLA RECUTITA (MATRICARIA) FLOWER EXTRACT, IRON OXIDE (CI 77499).

Important:  Please read our full Disclaimer before using this or any product.

L’Oreal Paris Voluminous Million Lashes Mascara

Product:  L’Oreal Paris Voluminous Million Lashes Mascara.  Does anyone really like this?  If so, please tell me why.

Overall Rating = 1+ stars1.8 Stars – Terrible to Just Okay

Cost: $7.97 for .26 oz. ($26.57 per fluid ounce)  Price Category: Inexpensive

Sold By: L’Oreal Paris; Walgreen’s; Wal-mart; Retailers everywhere.

Container: Gold Plastic tube with twist-off large-sized plastic nub wand, blister package.

Description:  L’Oreal Paris Voluminous Million Lashes Mascara is a readily-available waterproof mascara.  This mascara requires an eye makeup remover to effectively take it off.  (See our other reviews for recommendations.)  This mascara is intended to build volume and add thickness to eyelashes. This is a fiber-free formula.

For detailed information on mascara formulas and finding the best one for you, please see Mascara 101 on the Help page.

L’Oreal Paris Voluminous Million Lashes Mascara is primarily a volumizing and thickening mascara although I find it also adds a little length to my lashes.  This would be good for anyone who has thin or sparse eyelashes if only it worked better.  The Blackest Black color (635) option is a deep glossy black that will help to accentuate and add definition to your eyes.

The company claims, “Smooth and even application. Lash by lash definition. Natural volume.”  (I’m sorry, but I have to disagree with these claims.)

What makes a good mascara?

  • Ease of application
  • A formula that provides length and volume
  • No clumps
  • No flakes
  • No smudging
  • No running
  • No irritation

That doesn’t seem like too much to ask, right?  In this case, apparently it is.  I’m surprised this one passed Research and Development at L’Oreal Paris and even made it to the market place.  I can’t imagine anyone buying it more than once.

Morning Review:  L’Oreal Paris Voluminous Million Lashes Mascara is a very wet mascara and I prefer a dryer-feeling formula.  In my experience (which is considerable), the wetter the formula, the greater the tendency to clump.  This mascara has an unpleasant scent, but it is not so bad as to make my nose run or eyes water.  The applicator is a huge fat rubbery plastic wand which is also way too large for my taste.  I have also found the smaller the wand, the greater the precision and control.

The rubber collar at the top does a pretty good job of removing some of the mascara, but there is still a big glob on the tip and I have to scrape some of it back into the tube prior to application.  The first coat of mascara does add a little length, but it also makes my eyelashes stick together and I had to really work with a clean spoolie brush to separate my lashes.  The second coat made them even spikier and spidery.  L’Oreal Paris Voluminous Million Lashes Mascara also takes a long time to dry.  In short, yuck!

Please see Mascara 101 on my Help page for application tips.

Morning Rating = 1 star1 Star

Evening Review:  After several hours L’Oreal Paris Voluminous Million Lashes Mascara stayed on and did not flake off.  It also did not smudge or cause any irritation issues.  My makeup looked awful all day though and I was very happy when it was time to take it off.  I used an eye makeup remover designed for waterproof makeup and it came off easily.

Overall Review:  L’Oreal Paris Voluminous Million Lashes Mascara is a terrible mascara unless you like the Tammy Faye Bakker spider-lash look.  (If you’re young, you don’t know who that is, and have no idea what I’m talking about.)  If you do like that look, you are going to fall in love with this product.

As a professional makeup artist, when I do someone’s makeup I need products that can deliver beautiful results.  My clients expect full dramatic lashes.  I would NEVER use this on a client unless I was going for a specific type of terrible look for a character.

L’Oreal Paris Voluminous Million Lashes Mascara is suitable for the following users:

  • No one (unless you like spiky, spidery-looking eyelashes).

Please see Mascara 101 on the Help page to determine your eyelash type and find the best formulas for you.

RATINGS REPORT:

Morning Rating = 1 star1 Star;

Evening Rating = 1 star1 Star;

Average from Other Testers = 1+ stars1.5 Stars;

Value Rating = 4 stars4 Stars;

Overall Rating = 1+ stars1.8 Stars, Terrible to Just Okay.

(Please review the About 365 Cosmetic Reviews page for the rating info.)

L’Oreal Paris Voluminous Million Lashes Mascara TubeL’Oreal Paris Voluminous Million Lashes Mascara Wand

Ingredients:  ISODODECANE • CERA ALBA / BEESWAX • CERA CARNAUBA / CARNAUBA WAX • DISTEARDIMONIUM HECTORITE • AQUA / WATER • ALLYL STEARATE/VA COPOLYMER • ORYZA SATIVA CERA / RICE BRAN WAX • PARAFFIN • ALCOHOL DENAT. • POLYVINYL LAURATE • VP/EICOSENE COPOLYMER • PROPYLENE CARBONATE • TALC • SYNTHETIC BEESWAX • ETHYLENEDIAMINE/STEARYL DIMER DILINOLEATE COPOLYMER • PEG-30 GLYCERYL STEARATE • PROPYLPARABEN • METHYLPARABEN • CANDELILLA CERA / CANDELILLA WAX / CIRE DE CANDELILLA • MAY CONTAIN [+/- CI 77499 / IRON OXIDES • CI 77891 / TITANIUM DIOXIDE] • FIL D45787/2.

Important:  Please read our full Disclaimer before using this or any product.

L’Oreal Paris Voluminous Original Mascara

Product:  L’Oreal Paris Voluminous Original Mascara.  Will this drugstore brand flake, smudge, or perform beautifully?

Overall Rating = 4 stars4 Stars – Excellent

Cost: $5.84 for .26 oz. ($22.46 per fluid ounce)  Price Category: Inexpensive

Sold By: L’Oreal Paris; Walgreen’s; Wal-mart; Retailers everywhere.

Container:  Plastic tube with twist-off medium-sized tapered-brush wand, blister package

Description:  L’Oreal Paris Voluminous Original Mascara is a readily-available water resistant, not waterproof, mascara.  This fragrance-free mascara is sold by most retailers and can be removed with a regular facial cleanser.  This mascara is good for most users.  It is fiber free and is suitable for those with contact lenses or sensitive eyes.  L’Oreal also makes a good Voluminous primer that can be used with this mascara.  I would recommend the primer if you have very thin or sparse lashes.  L’Oreal used to make this in a Full Definition version which performed even better with no clumps at all.  I have no idea why they discontinued the superior product.

For detailed information on mascara formulas and finding the best one for you, please see Mascara 101 in the Help menu.

L’Oreal Paris Voluminous Original Mascara is primarily a volumizing and thickening mascara although I find it also adds a little length to my lashes.  This is good for anyone who has thin or sparse eyelashes.  The Carbon Black color option is a deep jet black that will help to accentuate and add definition to your eyes.

The company claims, “Separates and builds lashes. 5x fuller lashes. Bold volume.”

Morning Review:  Due to my allergies and sensitivities I have a difficult time with mascaras.  Most of them make my eyes burn and turn bright red, which is not pretty.  I find it shocking that a lot of mascaras contain fragrance.  This one does not and I can tolerate it well.  I also use this on my clients with allergies and sensitivities with no ill effects.

The wand has nylon brush bristles, not plastic nubs.  It is medium sized.  I would prefer that it be a tad smaller, but this one is not bad.  It does have a slight taper at the end.  The rubber collar at the top does a pretty good job of removing some of the mascara, but there is still too much for my taste and I have to scrape some of it back into the tube prior to application.  It goes on well without too much clumping.  I use two coats.  It makes my lashes look much thicker, but not spiky.  The Carbon Black is my favorite color as it is the deepest of the black colors in this formula.  This does not have any fibers or give you that “false eyelash” look, but it does a very good job for a fiber-free mascara.

Please see my Help page for mascara application tips.

Morning Rating = 4 stars4 Stars

Evening Review:  After several hours the mascara stayed on and did not flake off.  It also did not smudge or cause any irritation issues.  For me, this is a huge victory.  I used an eye makeup remover and all of it was easily removed.

Overall Review:  L’Oreal Paris Voluminous Original Mascara is a very good mascara.  It goes on well and performs well over time.  It is not perfect, but for the price, it is an excellent value.  Since I buy so much of it for use on clients and replace it frequently, this is a good choice for me.  I have used this on clients with long, short, thin, thick and sparse lashes and it has performed beautifully in every situation.

L’Oreal Paris Voluminous Original Mascara is suitable for the following users:

  • All ethnicities;
  • All ages;
  • All sexes;
  • Thin lashes;
  • Sparse lashes;
  • Dry lashes;
  • Brittle lashes;
  • Contact wearers;
  • Sensitive eyes;
  • Deep set or hooded eyes.

Please see the Help page to determine your eyelash type.

RATINGS REPORT:

Morning Rating = 4 stars4 Stars;

Evening Rating = 4 stars4 Stars;

Average from Other Testers = 4 stars4 Stars;

Value Rating  = 4 stars4 Stars;

Overall Rating = 4 stars4 Stars, Excellent.

(Please review the About 365 Cosmetic Reviews page for the rating info.)

L’Oreal Paris Voluminous Original Mascara 1L’Oreal Paris Voluminous Original Mascara 2L’Oreal Paris Voluminous Original Mascara 3

Ingredients:  AQUA / WATER / EAU, PARAFFIN, CYCLOPENTASILOXANE, CERA ALBA / BEESWAX / CIRE D’ABEILLE, STEARIC ACID, TRIETHANOLAMINE ACACIA / ACACIA SENEGAL GUM, CARNAUBA / CARNAUBA WAX / CIRE DE CARNAUBA, PALMITIC ACID, DIMETHICONOL, HYDROXYETHYLCELLULOSE, PANTHENOL, IMIDAZOLIDINYL UREA, SODIUM POLYMETHACRYLATE, METHYLPARABEN, PEG/PPG-17/18 DIMETHICONE, 2-OLEAMIDO-1,3-OCTADECANEDIOL, PROPYLPARABEN, SIMETHICONE, BHT, POLYQUATERNIUM-10

[+/- MAY CONTAIN: CI 77492, CI 77499, CI 77491 / IRON OXIDES, CI 77007 / ULTRAMARINES, CI 77891 / TITANIUM DIOXIDE, CI 77266 / BLACK 2, MICA, CI 75470 / CARMINE, CI 77510 / FERRIC FERROCYANIDE, CI 77288 / CHROMIUM OXIDE GREENS, CI 77289 / CHROMIUM HYDROXIDE GREEN].

Formulated Without:  Artificial Fragrance.

Alpha Skin Care Clarifying Toner

Product:  Alpha Skin Care Clarifying Toner (formerly Alpha Hydrox Toner Astringent).  Will this glycolic acid infused toner help your pores to disappear?

Overall Rating = 3+ stars3.5 Stars – Very Good

Cost: $8.52 for 6 oz. ($1.42 per fluid ounce)  Price Category: Inexpensive

Sold By: NeotericCosmetics; Wal-mart

Container: Plastic bottle with nice flip cap, outer carton.

Discussion:  Before I get into the product review, this product is a toner, which contains SD alcohol.  There is so much controversy surrounding this ingredient in cosmetics.  I have researched this ingredient extensively.  SD alcohol is Specially Denatured Ethanol.  Ethanol is, quite simply, the alcohol that you drink.  SD alcohol has denatonium benzoate added to it to make it bitter so that no one will be tempted to drink the cosmetic products.  Alcohol can be drying to people with very dry skin and it can be irritating to someone with hypersensitive skin.  On the flip side, SD alcohol can actually aid in the absorption of other ingredients to the skin and just because it is in a product, is not a bad thing.  The alcohol can act as an effective delivery agent.  I say try it and listen to your body.  If your skin doesn’t like something, it will probably tell you.  (Just don’t try a new product before a big event.)

Alpha Skin Care Clarifying Toner is an astringent intended to be used once or twice a day, after cleansing, and prior to the application of any other products.  Always apply your products following cleansing in the order from the most watery consistency to the thickest consistency.  If you have never used an alpha hydroxy acid product before, you may want to start with every other day and eventually build up to twice a day.  Alpha hydroxy acids can cause irritation to sensitive or delicate skin.  Also, this product contains a small amount of menthol.  If you are sensitive to menthol, this is not the best product for you.

Description:  Alpha Skin Care Clarifying Toner was formerly known as Alpha Hydrox Toner Astringent.  Nothing has changed except the bottle and the name.  This product is intended for consistent, oily, or consistent/oily combination skin.  As you will see if you continue reading, I use this product on my dry sensitive skin, but I use it a different way.  This is not intended for use around the eye area.  Please don’t get this in or near your eyes as it will burn terribly.

Alpha Skin Care Clarifying Toner contains alpha hydroxy acid in the form of a glycolic acid derived from fruit.  This is a fragrance-free product.  This is also PH balanced.  Alpha hydroxy acids aid the skin with exfoliation and cell turnover.  This is a chemical exfoliant, as opposed to a physical exfoliant such as a scrub or microdermabrasion.  This toner is intended to be used following cleansing and leave it on.  Due to my skin being dry, I rinse it off.

Company Claims:

“Gently removes excess oil, remaining make-up and residue leaving skin feeling fresh, clean and clear.
– Refines and tightens pores
– Balances natural oils
– Improves texture”.

Morning Review:  Alpha Skin Care Clarifying Toner is a thin blue liquid as thin as water.  To me it has a strong alcohol scent.  My male tester described the scent as a combination of alcohol and plastic.  The scent is due to the ingredients, is not offensive, and dissipates quickly.  The toner feels refreshing and cooling to the skin.  The alcohol in it does make my eyes water for a few seconds until it evaporates.

I have very dry skin.  Even though this product is intended for consistent to oily skin, I use this.  I really like how well it cleans and I find that it is not too drying to my skin provided I rinse it off.  Alpha Skin Care Clarifying Toner leaves my face feeling very clean.  It does not make my skin feel itchy or irritated.  As this toner contains beneficial glycolic acid, please do not rinse it off unless you need to.  Because my pores are so small after using this, makeup goes on beautifully.

I do have a complaint about this product and that is the fact that it is blue.  I wish manufacturers would completely stop the practice of adding artificial color to skin care products.  I’m taking off one star due to the blue dye.

Please Note:  If you have Rosacea, please check with your dermatologist before using this or any AHA product.

Please Also Note:  Alpha hydroxy acids can make your skin more susceptible to burning when you are exposed to the sun.  Please wear a sunscreen with a high SPF on top of this product to avoid burning.

Evening Review:  Provided I rinse this off, my skin does not get dry or tight and stays hydrated and smooth all day.  If I don’t rinse it off, this toner is a little too drying for my skin.  Alpha Skin Care Clarifying Toner effectively removes all traces of makeup after cleansing and I do not need to use any wipes if I use this toner.  Once again, please don’t use this near your eyes.  You will need a separate eye makeup remover.

Overall Review:  Alpha Skin Care Clarifying Toner is an excellent toner in terms of removing all traces of makeup and closing the pores.  I don’t get the added benefit of the glycolic acid because I have to rinse it off.  I have to take a point off though because I also don’t want artificial dyes or colorants on my skin if they don’t need to be there.  I also prefer alcohol-free toners for my dry skin, but sadly, the alcohol-free products don’t clean nearly as well.  Also, it is controversial for a toner to contain menthol when so many people are sensitive it.  Even with my hypersensitive skin I am not sensitive to menthol and I find the cooling effect to be refreshing.  Only you can determine if this will work for you.

Alpha Skin Care Clarifying Toner is suitable for women and men with all skin types provided it does not have a drying effect on your skin and you aren’t sensitive to menthol.  My male tester who has dry skin said this toner did not make his skin feel dry at all like most toners do.  He thought his face felt very clean, soft, and hydrated after using this toner.

Alpha Skin Care Clarifying Toner is suitable for the following skin types:

  • All ethnicities;
  • All ages;
  • All sexes;
  • Oily;
  • Dry (only if you rinse it off);
  • Sensitive (not if sensitive to menthol);
  • Consistent.

Please see the Help page to determine your skin type.

RATINGS REPORT:

Morning Rating = 3 stars4 Stars for Effectiveness – 1 Star for Blue Dye = 3 Stars;

Evening Rating = 4 stars4 Stars;

Average from Other Testers = 3 stars3 Stars (also due to blue dye);

Value Rating  = 4 stars4 Stars;

Overall Rating = 3+ stars3.5 Stars, Very Good.

Would Buy Again?  Yes (I have been using this for many years.)

(Please review the About 365 Cosmetic Reviews page for the rating info.)

Alpha Hydrox Toner Astringent Former Product

Alpha Hydrox Toner Astringent Former Product

Alpha Skin Care Clarifying Toner Current Product Front

Alpha Skin Care Clarifying Toner Current Product Front

Alpha Skin Care Clarifying Toner Current Product Back

Alpha Skin Care Clarifying Toner Current Product Back

Ingredients: Water, SD Alcohol 40, Witch Hazel Distillate, Propylene Glycol, Glycolic Acid, Chamomile Extract, Panthenol, Menthol, Ammonium Hydroxide, Imidazolidinyl Urea, FD&C Blue #1.

Formulated Without:  Artificial Fragrance, Parabens.

Alpha Skin Care Essential Renewal Lotion 10%

Product:  Alpha Skin Care Essential Renewal Lotion 10%.  Will this powerful Alpha Hydroxy Acid lotion leave your skin radiant and youthful?  Perhaps, perhaps…

Overall Rating  = 4.75 Stars – Excellent to Blew Me Away (Rating Revised)

Cost: $16.99 for 4 oz. ($4.25 per fluid ounce)  Price Category: Inexpensive

Sold By:  NeotericCosmetics (Parent Company); Wal-mart; Ulta

Container:  Plastic bottle with flip cap, outer carton.

Description:  Alpha Skin Care Essential Renewal Lotion 10% was formerly known as Alpha Hydrox 10% AHA Enhanced Lotion.  The parent company, Neoteric Cosmetics, changed the name of this line from Alpha Hydrox to Alpha Skin Care a couple of years ago.

Alpha Skin Care Essential Renewal Lotion 10% contains 10% alpha hydroxy acid in the form of a glycolic acid derived from fruit.  This is a fragrance-free product.  Alpha hydroxy acids aid the skin with exfoliation and cell turnover.  This is a chemical exfoliant, as opposed to a physical exfoliant such as a scrub or microdermabrasion.  This is a lotion that you put on your skin and leave on.

Company Claims:

“Real Results for Lines and Wrinkles” and

“Formulated with 10% Glycolic Alpha Hydrox Acid (AHA) to gently release dead skin cells revealing fresh, healthy, younger-looking skin.
– For Normal to Dry Skin
– Free of Parabens & Fragrances
– 10% Glycolic AHA/pH 4.0
– Reduces the appearance of lines & wrinkles
– Helps to support collagen production
– Evens skin tone & texture
– Leaves skin feeling soft & smooth”

Discussion:  Alpha Skin Care Essential Renewal Lotion 10% is a moisturizing exfoliant intended to be used once or twice a day, after cleansing, toning and the application of any other lighter products such as serums.  Always apply your products following cleansing in the order from the most watery consistency to the thickest consistency.  If you have never used an alpha hydroxy acid product before, you may want to start with every other day, and eventually build up to twice a day.  Alpha hydroxy acids can cause irritation to sensitive or delicate skin.

Alpha hydroxy acids exfoliate the skin by working low in the stratum corneum, loosening the bonds that hold dead cells on the skin.  This stimulates new cell growth, allowing fresh cells to surface without breaking down the small capillaries in the skin.

It is normal to experience a slight burning or tingling when applying this product at first.  If the burning does not subside within a few minutes, this is probably too strong for you and you will need to dilute it or discontinue use.

Morning Review:  Alpha Skin Care Essential Renewal Lotion 10% is a light weight light yellow lotion.  It has a very slight chemical scent from the ingredients, not fragrance.  The scent is not offensive.  The lotion feels silky and absorbs quickly into the skin.  This makes my hypersensitive skin burn and become irritated quite a bit when I use it full strength.  The company recommended that I mix it with a moisturizer and only use it at half strength until my skin got used to it for a few days and that is how I had to use it.  My testers with normal skin and dry skin used it full strength and they did not have any adverse reactions.  They said the burning and tingling went away within a couple of minutes.  Once fully absorbed, makeup goes on very well on top of this lotion.

Please Note:  If you have Rosacea, please check with your dermatologist before using this or any AHA product.  If you have never used a product with alpha hydroxy acids before, it would be advisable to perform a patch test before using this product.  A patch test means that you apply a small amount of product to your inner arm near your elbow and wait 24 hours to see if you have a negative reaction.

Please Also Note:  Alpha hydroxy acids can make your skin more susceptible to burning when you are exposed to the sun.  Please wear a sunscreen with a high SPF on top of this product to avoid burning.

Evening Review:  After several hours my skin felt nice and smooth.  Alpha Skin Care Essential Renewal Lotion 10% really kept my skin hydrated and I did not experience the dryness and tightness that I usually have.  With extended use, the tone and texture of my skin has continued to get smoother and softer.

Overall Review:  Alpha Skin Care Essential Renewal Lotion 10% is an excellent product and it is less expensive than most AHA products.  The benefits of AHA will be seen with long-term use.  It may take a couple to several weeks to see an improvement in the tone and texture of your skin.

Edit:  After using this product for 30 days I came back and edited my rating from 4 Stars to 5 Stars.  The difference in my skin was noticeable to me and to everyone else.   I am blessed with good genes and most people guess my age to be 10-15 years less than I actually am.  With continued use of Alpha Skin Care’s Essential Renewal AHA Lotion, I intend to keep it that way!

Alpha Skin Care also makes this product with a 12% concentration of AHA that you can build up to over time, and they make a gel formula that would be more appropriate for oily skin.  (I haven’t bumped up to the 12% yet, but I’ll write another review once I do.)

Alpha Skin Care Essential Renewal Lotion 10% is suitable for the following skin types: (Not for oily or hypersensitive)

  • All ethnicities;
  • All ages;
  • All sexes;
  • Dry;
  • Sensitive; (May have to build up to it by mixing it with moisturizer.)
  • Consistent.

Please see the Help page to determine your skin type.

RATINGS REPORT:

Morning Rating = 5 stars5 Stars;

Evening Rating = 5 stars5 Stars;

Average from Other Testers = 5 stars5 Stars;

Value Rating  = 4 stars4 Stars;

Overall Rating  = 4.75 Stars – Excellent to Blew Me Away.

Editor’s Note:  I originally gave this product 4 Stars.  After using it for over 30 days, I am revising my review to 5 Stars and my Other Testers did the same.

(Please review the About 365 Cosmetic Reviews page for the rating info.)

Alpha Skin Care Essential Renewal Lotion 10%

Alpha Skin Care Essential Renewal Lotion 10%

Alpha Hydrox 10% AHA Enhanced Lotion

Former Product Alpha Hydrox 10% AHA Enhanced Lotion

Ingredients:  Water, Glycolic Acid, Ammonium Hydroxide, Glyceryl Stearate PEG-100 Stearate, Propylene Glycol, PEG-40 Stearate, Sorbitan Stearate, Cetyl Alcohol, Isopropyl Palmitate, Tocopheryl Acetate (Vitamin E), Petrolatum, Dimethicone, Myristyl Myristate, Stearic Acid, Magnesium Aluminum Silicate, Cellulose Gum, Sorbic Acid, BHT, Imidazolidinyl Urea.

Formulated Without:  Artificial Fragrance, Parabens, Artificial Colors.