Wet N Wild H2O Proof Liquid Eyeliner

Product:  Wet N Wild H2O Proof Liquid Eyeliner.  If you tend to cry a lot, this eyeliner might be great for you!  (If you’re skilled with eyeliner, you probably won’t love the brush.)

Overall Rating = 3+ stars3.75 Stars – Very Good

Cost: $3.99 for .17 fl. oz. ($23.47 per fluid ounce)  Price Category: Inexpensive

Sold By: Wet N Wild Beauty; Walgreen’s; Wal-mart; Retailers everywhere.

Container: Plastic bottle with twist-off cap and felt-tip wand, outer carton.

Description: Wet N Wild H2O Proof Liquid Eyeliner is a very long-lasting liquid eyeliner formula.  The attached applicator is a felt-tip brush, just like the kind in the marker-type eyeliners.  You will need an eye makeup remover to completely get this off.

Sensitivity:  Wet N Wild H2O Proof Liquid Eyeliner is a fragrance-free product suitable for those with sensitive eyes or contact lenses.  I have never experienced any sensitivity issues personally and I have never had any complaints from clients or testers.

Company Claims:  “Cue the waterworks! This liner provides lasting definition that won’t let you down. It’s waterproof, smudge-proof, and super long-lasting. Use the precise applicator brush to create everything from subtle fine lines to bold dramatic looks.

  • Long-lasting waterproof formula
  • Won’t skip, smudge, or streak”

Discussion:  Wet N Wild is a very inexpensive brand that is readily available at most retail outlets.  Their line has expanded and the quality of their products has improved quite a bit in recent years.

I have always been a huge fan of the cat-eye and winged eyeliner looks and liquid eyeliner is the best formula for that.  I’m constantly buying eyeliners in search of the perfect formula.  I’m also on a quest to try and find an inexpensive one that performs well that I can buy in bulk for each client.

What qualities do I look for in a liquid eyeliner?

  • Nice deep color saturation
  • Ease of application
  • No streaking
  • Good staying power
  • Waterproof or very water resistant
  • No flaking
  • Small flexible applicator that provides good control

This one meets some of my qualifications, but not all.

Colors:  Wet N Wild H2O Proof Liquid Eyeliner comes in two colors:  879-Black and 880-Dark Brown.  I have not used the Dark Brown.  The Black is a very deep, heavily-pigmented jet black.

Please note:  The packaging has recently changed from a black bottle with a silver applicator to an all-black color scheme and the following colors have been discontinued:  881-Ultra Black; 882-Black Brown; 883-Smoky; and 884-Expresso.  If you see the older colors for sale, check the expiration date as they are old stock, and may not perform as well.  The product I’m reviewing is color 881 which has now been discontinued.

Morning Review:  I always apply liquid eyeliner after primer and shadows and before lashes.  I use liquid eyeliner on the upper eyelids, only, never the lower.  I also do not use liquid eyeliner for tightlining.

The first thing I noticed when I opened the bottle was just how much product was on the brush.  (I’m calling this a brush even though it is technically a felt tip.)  There was way too much product to allow for any kind of control.  I had to wipe quite a bit off on the collar before applying it.  Also, the formula looked very wet and shiny, so I did not think I was going to like it at all as I don’t like eyeliners that dry with a sheen.  The next thing I noticed was how firm the felt tip was.  It is very stiff with no flexibility.  I could not make this eyeliner look good with the attached brush as it made the line too thick.  I then tried it with my own eyeliner brush and was quite impressed at how evenly it went on.  It took a full 90 seconds for it to dry completely.  Once dry, the finish was a beautiful rich matte finish.

Evening Review:  After twelve hours the Wet N Wild H2O Proof Liquid Eyeliner was still on and did not smudge, fade, flake or cause any irritation issues to my dry skin or sensitive eyes.  My tester with oily skin said it lasted about eight hours on her before it started to fade and smudge a little.  The products did not come off with cleanser and I had to use an eye makeup remover intended for waterproof products.

Overall Review:  Wet N Wild H2O Proof Liquid Eyeliner is a very good eyeliner formula with a terrible applicator.  This is not such a bad thing for personal use, but I would not buy this one again, as I need something that comes with a good usable applicator for my clients.  If I need to have a stack of separate eyeliner brushes, that defeats the purpose for me.  If you wear a very thick line on your upper lids you may like the applicator.


  • Very deep black color
  • Waterproof
  • Stays on extremely well
  • Very Inexpensive
  • For sale at most US retailers


  • The rubber liner on the bottle doesn’t clean off the wand part very well so you get too much extra product on it.
  • I have to use a separate brush for application or it gets messy looking.
  • It takes a while for it to dry down completely so you have to be careful not to move your eyes too much or it will transfer to your eyelid.
  • Need more colors available

Users:  Wet N Wild H2O Proof Liquid Eyeliner is suitable for the following users:

  • All users


Morning Rating = 3 stars4 Stars for formula – 1 Star for brush = 3 Stars;

Evening Rating = 4 stars4 Stars;

Average from Other Testers = 4 stars4 Stars;

Value Rating = 4 stars4 Stars;

Overall Rating = 3+ stars3.75 Stars = Very Good.

(Please review the About 365 Cosmetic Reviews page for the rating info.)

Wet N Wild H2O Proof Liquid Eyeliner Current Bottle

Wet N Wild H2O Proof Liquid Eyeliner Current Bottle

Wet N Wild H2O Proof Liquid Eyeliner Current Package

Wet N Wild H2O Proof Liquid Eyeliner Current Package

Wet N Wild H2O Proof Liquid Eyeliner Former Bottle and Package

Wet N Wild H2O Proof Liquid Eyeliner Former Bottle and Package

Wet N Wild H2O Proof Liquid Eyeliner On Eye

Wet N Wild H2O Proof Liquid Eyeliner On Eye

Ingredients:  Isododecane, Trimethylsiloxysilicate, Trimethylpentanediol/Adipic Acid/Glycerin Crosspolymer , C11-12 Isoparaffin, Polypropylsilsesquioxane, C8-9 Isoparaffin, Trihydroxystearin, Silica Dimethyl Silylate, Phenoxyethanol, Sorbic Acid, Tocopherol, Black 2/CI 77266.

Important:  Please read our full Disclaimer before using this or any product.

How To Choose The Best Mascara For Your Eyelashes

How To Choose The Best Mascara For Your Eyelashes – Mascara is one of those cosmetics that is the most confusing for most wearers.  Why?  Because there are so many different kinds, types and variables.  The below photograph shows just some of the mascaras I currently own.  As a professional makeup artist, I keep many different kinds on hand for different uses with clients.

Mascara 101 Best Formula Help Guide

What makes a good mascara?

  • Ease of application
  • A formula that provides length and/or volume (depending upon your needs)
  • No clumps
  • No flakes
  • No smudging
  • No running
  • No irritation

That doesn’t seem like too much to expect, right?  Why can’t they all do that?

Before you begin shopping for mascara, you need to know exactly what type of eyelashes you have.

Eyelash Characteristics:

  • Length – Are your lashes short, medium or long?
  • Thickness – Are your lashes thin or thick?
  • Density – Do you have sparse lashes or a lot of lashes?
  • Straight or Curly – Do your lashes have natural curl to them or do they stick straight out?
  • Suppleness – Do your lashes tend to get dry, brittle or break?
  • Delicate – Do a lot of them fall out when you rub your eyes?

Examine Your Hair:

If you are having trouble answering the above questions, typically your eyelashes will mimic your hair.  If the hair on your head is curly and thick, you probably have thicker lashes.  If your hair is fine and thin, your eyelashes are probably on the thinner side, too.  Regarding the length of your eyelashes, this trait does not correspond to any particular quality of your hair.  If your hair is very dry, chances are your eyelashes are, too and you may experience dryness or brittleness in your lashes.

Additional Concerns and Questions:

  • Do you wear contacts? (Stay away from mascaras with fibers.)
  • Do you have allergies and other sensitivities?  (Read the ingredients and make sure they are fragrance free.)
  • Do your eyes tend to water a lot?
  • Do you have oily skin? (Yes, your skin type will affect what type of mascara will work best for you.)
  • Are your eyes so deep set that your eyelashes touch your upper eyelids? (If so, a smudge-free formula is very important.)

Once you have answered all of the above questions, then you can begin to determine what type of mascara will perform the best for you.

Mascaras come in the following types of formulas:

  • Water based – These mascaras will run if you cry or your eyes water. These have a light density.  They are easily removed with any normal facial cleanser and do not require a separate eye makeup remover.  They are the gentlest to your lashes.  If you have a lot of chemical sensitivities, these formulas may be the best for you.
  • Natural – These are water-based mascaras that are made from minerals, beeswax and other naturally-occurring ingredients.  This type will always be free of fragrance and other irritants.  These are the best mascaras for anyone with allergies, sensitive eyes and those who wear contacts.
  • Water resistant – These mascaras, although water based, also contain ingredients that prevent the mascara from running if your eyes tear. These have a medium density. Some of them are easily removed with regular facial cleanser and some require an eye makeup remover.  These are good for deep set eyes and are good for people with dry, brittle lashes.
  • Waterproof – These mascaras are oil based, will not run when exposed to tears or water, but many are not smudge proof. These will have a medium or thick density depending upon the formula.  These must be removed with a dedicated eye makeup remover.  These stay on the longest and the best, but because they are oil based, they may actually smudge worse on users with very oily eyelids.  Think about this… What do you use to remove waterproof makeup?  Oil-based cleansers.  If your eyelids are extremely oily, your body is producing its own remover.  Those with oily skin will have to experiment the most to find a brand that works for them.  Waterproof mascaras can also have a drying effect on the eyelashes over time so they may not be good for those with brittle lashes.

Mascaras also have different objectives:

  • Some are designed to enhance a natural look.
  • Some will volumize or add thickness to sparse or thin lashes.
  • Some will add length.
  • Some have wands that claim to curl the lashes (They don’t work very well.)
  • Some have added fibers (These are not good for contact lens wearers.)

Mascaras have different types of applicators (wands):

  • Wands with straight brushes (These make it difficult to get into the corners.)
  • Wands with tapered brushes (These work the best.)
  • Wands with curved brushes (Most of them are too big.)
  • Wands with plastic bristles (These work okay if they are small.)
  • Wands with tiny combs (These are good for separating upper lashes but don’t work very well on lower lashes.)
  • Wands that vibrate (These are a silly gimmick.)
  • Wands that rotate (These can be very dangerous.)
  • Wands with adjustable brushes (These usually break after a few uses.)
  • Wands that are tiny just for the lower lashes (Some of these are very good.)

Most of the applicator brushes that come with mascaras are too large.  The smaller the brush, the greater the level of control.  Also, many of the brands with curved wands are way too large and the curve is wrong for the average-sized eye.  Mascaras with battery-operated rotating or vibrating wands are a marketing gimmick and I’d prefer to wiggle my own wand.  Also, there have been reports of people getting their eyelashes caught in the rotating ones and pulling them out.  Ouch!

Everyone just wants long, full, dramatic eyelashes.  So which formula do you need?

  • If you have enough lashes but they are short, look for a lengthening mascara.
  • If your lashes are a good length but you don’t have enough of them, look for a volumizing mascara. A separate eyelash primer will also add to the thickness.
  • If you have so few eyelashes that you can barely find them, look for a fiber-filled mascara. Using a separate eyelash primer will also greatly enhance your lashes.
  • If you are blessed with long, thick eyelashes, a simple water-based formula or even a clear gel mascara will add definition. (If this is you, please know that the rest of the world is envious.)

Tips and Tricks for Successful Mascara Application:

  • Always begin with clean lashes.  If you apply today’s mascara on top of yesterday’s leftovers, you are starting out with an invitation to clumping and flaking.
  • Always scrape some of the mascara back into the tube before applying. When you first pull the wand out of the tube there will be too much product on the wand.
  • If you need more product on the wand, don’t pump the wand in and out as this will infuse air into the tube, which will cause the mascara to dry out faster.  Instead, twirl the wand while fully inserted to get more mascara on the wand.
  • If your mascara came with a separate outer cap, replace the cap while the wand is out of the tube and it will last longer.  (Don’t throw away those outer caps the first time you place the wand into the tube.)  Air is the enemy of a tube of mascara.
  • Begin by coating the top of your upper eyelashes first with your mascara or primer. Let the first coat work from the top down.
  • Always move the wand in a wiggling side-to-side fashion from the lash roots to the tips rather than one sweeping motion.
  • Twirling the wand while applying to the upper lashes will help to keep the lashes separated.
  • If you are using a mascara primer, make sure to wait 30-60 seconds for it to dry, then apply your mascara on top of the primer. This will keep it from looking diluted or gray as opposed to black.
  • Use a separate clean mascara wand to separate your lashes in between coats. If you try to use the applicator brush that is already coated in mascara, you’ll end up with way too much product on them which leads to very clumpy lashes.
  • Mascara needs to thoroughly dry in between coats to avoid clumping and flaking. When applying multiple coats of mascara, avoid putting several coats on one eye at a time. Instead, switch from one eye to the next before applying a second coat in order to let your lashes dry between coats.
  • Don’t apply more than 2 coats.  More than that will lead to clumping and flaking.
  • Don’t ever share your mascara or you are inviting an eye infection.
  • Don’t add water to your mascara if it is too thick. (If you add water to a waterproof mascara, it will just bead up, not blend and that tube will need to be trashed.)
  • If it gets too thick, it is time for a new tube.

I will be adding a list of the best brands for each type of formula.

I hope you found How To Choose The Best Mascara For Your Eyelashes helpful.  Mascara is an important tool for adding accent and drama to your eyes.  Perhaps determining the best type of mascara for you will be a little less confusing now.  Please let us know your favorite mascaras and why.  We’d love to hear from you!

IT Cosmetics No-Tug Waterproof Gel Eyeliner

Product:  IT Cosmetics No-Tug Waterproof Gel Eyeliner.  Does IT perform as well as IT is advertised?

Overall Rating = 2+ stars4.25 Stars for Effectiveness – 2 Stars for Issues = 2.25 Stars – Just Okay

Cost: $22 for .17 oz. ($129.41 per ounce)  Price Category: Expensive

Sold By:  IT Cosmetics; QVC; Ulta.

Container: Plastic automatic twist-up pencil, removable cap, sharpener, outer carton.

Description:  IT Cosmetics No-Tug Waterproof Gel Eyeliner is a waterproof gel eyeliner in a pencil form as opposed to a little pot.  This eyeliner requires an eye makeup remover to effectively take all of it off.

IT Cosmetics No-Tug Waterproof Gel Eyeliner is a fragrance-free product suitable for those with sensitive eyes or contact lenses.

Warning:  You have probably seen or heard of this brand from QVC, a TV shopping network, or from the Guthey-Renker infomercial.  A word of advice… if you do decide to give this brand a try, I recommend purchasing from QVC or Ulta.  If you fall for the infomercial like I did, you’ll be in for a rude awakening.  IT Cosmetics advertises a $39.95 (5-piece) or $49.95 (7-piece) offer, but when the shipment arrives, your credit card has been billed $119.00.  Nowhere are you informed that buying the initial offer also signs you up for an automatic shipment program and other membership charges you did not agree to.  Then you have to go through the hassle of refuting charges, you’re out shipping fees, etc.  Okay, you have been warned.

Claims:  The company states, “IT’s eye opening! Waterproof automatic pencil infused with skin loving hydrolyzed silk, collagen, peptides and anti-oxidants.”

Discussion:  Eyeliners come in the following formulas and they each have their pros, cons, and various uses:

  • Dry cake that you add water to
  • Wax-based wooden pencil that you sharpen
  • Wax-based automatic pencil that you twist up
  • Water-based liquid eyeliner
  • Waterproof liquid eyeliner
  • Cream in a pan or a pot
  • Gel in a pot
  • Gel in an automatic pencil that you twist up (IT Cosmetics No-Tug Waterproof Gel Eyeliner )

I immediately became a fan of gels when they were introduced over a decade ago.  A gel goes on like a cream, but then after one to two minutes, it dries and sets making it very long lasting.  At least that is true for dry to consistent skin.  Users with very oily skin may not have such great results.  Sadly, oily skin is not a friend to most types of eye makeup.

Please Note:  I will be posting an in-depth discussion of the various types of eyeliners and how to select the right type for your needs on the Help page.  Please stay tuned for that post.  If you want to know when updates are posted, please tell us in the  Comments section below.

Morning Review:  This is a difficult product for me to review.  Read on and you’ll understand why.  The first time I used IT Cosmetics No-Tug Waterproof Gel Eyeliner it went on like a dream.  I found the formula to be smooth, the color a nice deep black, and once it dried it seemed to be budge proof.  Before it dries, you can smudge it if you choose for a smoky look, or you can leave the line intact for a sharper look.

Had I only used it once and then written a review, my review would have given it 4 or even 5 stars.  Thankfully, I used this many times (or attempted to), before offering this review.  Otherwise, I would definitely be going back to revise my rating.

Evening Review:  After several hours IT Cosmetics No-Tug Waterproof Gel Eyeliner did not smudge, fade, flake or cause any irritation issues.  I used an eye makeup remover designed for waterproof makeup and it came off easily.  Sounds great, right?

So, what are the problems with IT Cosmetics No-Tug Waterproof Gel Eyeliner?

  • Even though I kept the product tightly capped and even stored it in the original box, after only two weeks it began to dry out and went from a smooth application to dry and tugging on my eyelids.
  • After one month the eyeliner was so dried out that it was unusable.
  • In order to get rid of the dry exterior, the pencil needs to be sharpened after every couple of uses, which wastes a lot of product (that is when you can actually get it to sharpen).
  • The built-in sharpener (in the end) that comes with the eyeliner causes product loss and breakage. As if that isn’t bad enough, the IT Cosmetics website offers conflicting advice to other users who have complained about this same issue.  (I posted actual text from their website below.)

Overall Review:  IT Cosmetics No-Tug Waterproof Gel Eyeliner is great at first and then quickly turns into a dried-out unusable product.  If you use eyeliner every day and are okay with buying a new one every month, then this may be a very  good eyeliner for you.  If you are an occasional user, this will be a waste for you.

It is a shame that this eyeliner did not last longer as it has some beneficial ingredients for the skin and at first it was an impressive product.  With some tweaking of the formula to keep it from drying out so quickly this could be one of the best gel eyeliners in a stick form.

Helpful Tips & Tricks:

  • Always “set” your pencil, cream, or gel eyeliner with an eyeshadow in the same color as the eyeliner.
  • For a glossy extra-dramatic look, apply gel eyeliner, eyeshadow, then liquid eyeliner.
  • Always apply liquid eyeliner after your eyeshadow or the eyeshadow will get on the eyeliner and make it dull.

Users:  IT Cosmetics No-Tug Waterproof Gel Eyeliner is suitable for the following users:

  • All users (provided you don’t mind buying the product frequently)


Morning Rating = 2 stars4 Stars for effectiveness – 2 Stars for drying out so quickly = 2 Stars;

Evening Rating = 2 stars4 Stars for effectiveness – 2 Stars for drying out so quickly = 2 Stars;

Average from Other Testers = 3 stars3 Stars (They only used it once.);

Value Rating = 2 stars2 Stars;

Overall Rating = 2+ stars2.25 Stars = Just Okay.

(Please review the About 365 Cosmetic Reviews page for the rating info.)

IT Cosmetics No-Tug Waterproof Gel Eyeliner

IT Cosmetics No-Tug Waterproof Gel Eyeliner Pencil

IT Cosmetics No-Tug Waterproof Gel Eyeliner Sharpener

IT Cosmetics No-Tug Waterproof Gel Eyeliner Built-in Sharpener

IT Cosmetics No-Tug Waterproof Gel Eyeliner Sharpener Issue 1IT Cosmetics No-Tug Waterproof Gel Eyeliner Sharpener Issue 2


Important:  Please read our full Disclaimer before using this or any product.

Lancôme Bi-Facil Double-Action Eye Makeup Remover

Product:  Today’s product is Lancôme Bi-Facil Double-Action Eye Makeup Remover.  Does this product do all that it claims?

Overall Rating = 2+ stars2.75 Stars – Okay to Good

Cost:   $15.00 1.7 oz. ($8.82 per fluid ounce)  Price Category:  Expensive

Sold By:  Lancôme; Sephora; Major department stores everywhere

Container:  Plastic bottle with child-proof screw-off lid (push down while turning)

Description:   This is a clear liquid remover for all forms of eye makeup.  According to the manufacturer it is, “Gentle enough for sensitive eyes” and “Ophthalmologist-tested”.  This is not a fragrance-free product and parfum (fragrance) is the third from the last ingredient.

Before I begin the review I must state that I am not now, nor have I ever been, a fan of Lancôme products.  Not because they don’t perform well (they do), but because I don’t support some of their ingredients, especially the high concentration of fragrance and unnecessary chemical additives in their products.  I decided to buy several Lancôme products to review because they have such a cult following.  I wanted to really put them through numerous tests for quality and effectiveness to ascertain what others see in these products that I do not.

Everyone needs a good eye makeup remover that doesn’t burn, sting, and leave an oily film on their eyes.  The Lancôme Bi-Facil Double-Action Eye Makeup Remover is a bi-phase formula.  It contains a lipid layer (oily cleansing layer) and a water layer.  Simply put, this is similar to an oil-and-vinegar salad dressing.  The ingredients will separate when left standing.  You must shake the product well to temporarily combine the ingredients.  When shaken, the liquid will change from two clear liquids to one milky-looking liquid.  Oil and water are not miscible (don’t mix) but can form emulsions when shaken or stirred together.  (Enough for the chemistry lesson.)

Morning Review:  I like to use this product with a sterile fresh cotton swab each time.  A little goes a long way.  This remover does have a very slight oily feel to it, but the consistency is closer to water than oil.  There is a light floral scent.  This remover effectively removes all eye makeup, including waterproof mascara and gel eyeliner.  It does not burn or sting my eyes or make them water, but the fragrance additive makes my nose run.  Personally, I do not want fragrance anywhere on my face, especially my eyes.  The remover is quickly absorbed into the skin and does not leave an oily residue.  I always rinse off any eye makeup remover prior to the application of skin-care and makeup products but you don’t have to rinse this off if you don’t want to.

Morning Rating = 3 stars3 Stars for effectiveness, 2 stars2 Stars for making my nose run = 2+ stars2.5 Stars

Evening Review:  At the end of the day the skin around my eyes does not feel tight or irritated.  This product effectively removes all eye makeup including stubborn and difficult-to-remove products.   My makeup wipes do not find any traces of eye makeup.

Overall Review:  Lancôme Bi-Facil Double-Action Eye Makeup Remover is a very good eye makeup remover for all skin types and is gentle enough for those with contact lenses.  This is not an appropriate product for those with fragrance allergies.   This remover is suitable for both women and men who wear eye makeup.  (Yes, more and more men are wearing eye makeup now.)  My only negative is the fragrance additive.  Also, it is on the more expensive end.  After using it many times, I do not like this remover nearly as well as my usual fragrance-free eye makeup remover which costs less.  (Please see the review for the competitor’s product here.)

I have sensitive eyes and this product does not bother me, but some people are hyper-sensitive and Lancôme does make Effacil, a gentler product, which does not contain the lipid layer.  The primary difference between the two products is that Bi-Facil will remove waterproof mascara or gel eyeliner and Effacil will not.

Lancôme Bi-Facil Double-Action Eye Makeup Remover is suitable for the following skin types:

  • All ethnicities;
  • All ages;
  • All sexes;
  • Dry;
  • Sensitive (not if your sensitivity is fragrances);
  • Consistent;
  • Oily;
  • Combination.


Morning Rating = 2+ stars2.5 Stars;

Evening Rating = 2+ stars2.5 Stars;

Average from Other Testers = 4 stars4 Stars;

Value Rating = 2 stars2 Stars;

Overall Rating = 2+ stars2.75 Stars – Okay to Good.  (Please review the About 365 Cosmetic Reviews page for the rating info.)

Lancôme Bi-Facil Double-Action Eye Makeup Remover

Ingredients:  Water, Cyclopentasiloxane, Isohexadecane, Sodium Chloride, Poloxamer 184, Hexylene Glycol, Dipotassium Phosphate, Benzyl Alochol, Potassium Phosphate, Quaternium-15, Benzalkonium Chloride, Parfum, Citronellol, Geraniol.

 Important:  Please read our full Disclaimer before using this or any product.

Lumene Sensitive Touch 3 in 1 Cleansing Wipes

Product: Today’s product is Lumene Sensitive Touch 3 in 1 Cleansing Wipes.

Overall Rating = 4 stars4 Stars – Excellent

Cost: $6.99 for 25 (.28 each)  Price Category: Inexpensive

Sold By:  Target, Amazon, Walgreen’s, Other retailers

Container:  Plastic package with resealable layer

Description:  Lumene is a manufacturer from Finland.  They use a lot of natural ingredients in their products including Arctic water.  Lumene Sensitive Touch 3 in 1 Cleansing Wipes are irritant and fragrance free.  These are intended to be used instead of cleansers with water or any time you don’t have time for a full facial cleansing.  I like to use them after cleansing to remove the last traces of makeup, dirt and grime from the day.

I use them on actors and models to get the layers of makeup off both before and after cleansing with a regular cleanser.  Wipes are a staple for me and are necessary for all makeup artists whenever you are on a set or location shoot without access to running water.

Lumene is a brand many of you may not be familiar with.  I first discovered this brand over 20 years ago while traveling out of the country.  Due to my fragrance allergies and sensitive skin, I am always on a quest to discover effective products that don’t cause irritation.

I have used many products from the Lumene line and have been impressed with all of them.  I have also tried over two dozen brands of other wipes and I keep going back to these.

Lumene products used to be difficult to find but they are becoming much more mainstream and available from many sources.

Morning Review:  The cleansing wipes do an effective job of cleaning my face without scratching, tugging or irritating my skin.  The cloth itself does a fairly good job of providing exfoliation without any harsh abrasives or chemicals.  They have very little in the way of scent and simply smell clean.  I also use these on the neck and décolletage.

Morning Rating = 4 stars4 Stars

Evening Review:  At the end of the day my skin does not feel tight or irritated.  The wipes effectively remove makeup and the 3-in-1 description in the title refers to their ability to remove makeup from your face, lips and eyes.  Some mascaras and gel eyeliners will still require a separate eye makeup remover to remove all traces.

Overall Review:  These are very good cleansing wipes for all skin types, especially those with fragrance allergies and/or other sensitivities.  My only complaint about them is the packaging, which is the same complaint I have from all makeup wipes.  The resealable flap with the adhesive backing does not seal tightly enough on its own to keep the package tightly sealed and prevent drying.  Upon opening, I immediately place my package into a heavy quart-sized, double-zipper bag and store them in there.  If you let yours dry out, you will need to add some distilled or other sterilized water to them to rehydrate them.  Tap water contains traces of bacteria, which is why I prefer to use distilled water.

These wipes are suitable for both women and men.  I have used them on many male actors and models.  No one has ever reported any sensitivity issues or complaints to me.  (I even used one on my cat once and it left her coat soft and shiny, but I don’t recommend you try that, as some cats can get very hissy at the thought of any type of bathing.)

In general, I don’t think wipes are the best way to exclusively cleanse your skin, but they do serve a very good purpose in addition to your regular cleaning ritual.

Lumene Sensitive Touch 3 in 1 Cleansing Wipes are suitable for the following skin types:

  • All ages, sexes, races;
  • Dry;
  • Sensitive;
  • Oily;
  • Consistent;
  • Combination;
  • Aging.


Morning Rating = 4 stars4 Stars;

Evening Rating = 4 stars4 Stars;

Average from Other Testers = 4 stars4 Stars;

Value Rating = 4 stars4 Stars;

Overall Rating = 4 stars4 Stars – Excellent.  (Please review the About 365 Cosmetic Reviews page for the rating info.)

Lumene Sensitive Touch 3 in 1 Cleansing Wipes

Ingredients:  Water, Cetearyl Isononanoate, Linum Usitatissimum Seed Extract (Linseed), Ceteareth-20, Cetearyl Alcohol, Glycerin, Phenoxyethanol, Glyceryl Stearate, Benzoic Acid, Allantoin, Ceteareth-12, Cetyl Palmitate, Disodium EDTA, Betaine, Dehydroacetic Acid, Sodium Hydroxide.

Formulated Without:  Alcohol, artificial fragrance, artificial color, dyes.

Important:  Please read our full Disclaimer before using this or any product.