Product:  Rimmel London Brow This Way Brow Sculpting Kit.  This is a makeup and beauty steal!

Overall Rating = 4.25 Stars – Excellent plus

Cost: $2.69 for .07 fl. oz. (Total) ($38.43 per fluid ounce)  Price Category: Dirt Cheap

Sold By: US Rimmel London; Ulta; Walgreen’s; Walmart; Retailers everywhere.

Container: Plastic flip-top package, outer blister card.

Description: Rimmel London Brow This Way Brow Sculpting Kit contains four products in one tiny package:

• (1) A .03 ounce pan of colored brow wax to tint the skin, coat the brow hairs and tame the brow hairs;
• (2) A .04 ounce pan of colored brow powder to set the wax and add fullness to the brow hairs;
• (3) A double-ended slanted applicator brush for the wax and powder; and
• (4) A spoolie brush to smooth the brow hairs.

Depending upon your facial cleanser, this water-resistant eyebrow kit may or may not require an eye makeup remover to effectively take all of it off.

Sensitivity:  Rimmel London Brow This Way Brow Sculpting Kit is a fragrance-free product suitable for those with sensitive eyes or contact lenses.  I have never experienced any sensitivity issues personally and I have never had any complaints from clients or testers.

Company Claims:  “Sculpt the perfect photo-ready, high impact brow

• 2 easy steps – Apply wax to shape & fix –  Layer powder to set
• Comes with pro brushes for precise application
• Long lasting formula feels lightweight and comfortable all day long”

Discussion:  Rimmel London has been around for a very long time.  Rimmel London was founded 183 years ago all the way back in 1834 and is now owned by cosmetics giant, Coty.  The founder, Eugene Rimmel, is credited with inventing mascara.  (Thanks, Eugene!)  Rimmel London is a highly-publicized, inexpensive brand that is readily available at most retail outlets.

If you’ve turned on a TV, watched a movie or read a magazine in the last couple of years, you’ve seen most women sporting rather bold eyebrows.  Whether they’re dark, heavy and bold, neatly groomed, tattooed on, or just looking natural, the brow trend is apparently here to stay.  With so much emphasis placed on the appearance of brows these days, it is important that you don’t neglect yours when applying makeup.

Yesterday I reviewed Milani Brow Tint Pen and mentioned that the brow pen was the first step in achieving well-groomed brows.  You could also use a brow pencil for step one.  Today’s product, Rimmel London Brow This Way Brow Sculpting Kit, provides steps two and three.

If you have really good brows and only need to fill in a small sparse area or tame a stray hair, then you may be able to skip the brow pen or the pencil and use Rimmel London Brow This Way Brow Sculpting Kit on its own.

Colors:  Rimmel London Brow This Way Brow Sculpting Kit comes in three colors:  Blonde, Medium Brown and Dark Brown.  I mostly use the Blonde or Medium Brown.  I like Blonde the best as it is the coolest of the three colors and does not make the brows look too heavy. 

Morning Review:  I draw on the eyebrow shape with the brow pen.  Once the eyebrow shape is on and filled in, I then go over it with Rimmel London Brow This Way wax.  I prefer to use a longer stiffer brush than the one that comes with the kit, but the little brush is quite usable if that is all you have.  The third step is to then set the wax with Rimmel London Brow This Way powder.  The fourth step is to blend the wax and powder together with the included spoolie brush.  The final step is to set the eyebrows with a taming gel that I will be reviewing in a future post.  By using a combination of products, the eyebrows have dimension, look natural and will stay on for many hours.

Evening Review:  After several hours Rimmel London Brow This Way Brow Sculpting Kit did not smudge, fade, flake or cause any irritation issues.  The products were easily removed with my makeup wipes.

Overall Review:  Rimmel London Brow This Way Brow Sculpting Kit performs quite well and is one of the best makeup bargains I have ever found.  I can buy one for each client without going broke in the process.

Pros:

• One tiny package holds four useful items.
• Perfect for a handbag or travel
• Easy to use
• Stays on well
• Lasts for quite a while without drying out
• Very Inexpensive
• For sale at most US retailers

Cons:

• Need more cool colors available

Helpful Tips & Tricks:

• If using this over a tint or marker, make sure the marker is fully dry prior to applying the wax.
• If you are using serum, sunscreen or moisturizer first, be sure it is fully absorbed, as the wax won’t adhere well to oily skin or products.
• Make sure to completely cover the wax with the powder to prevent smudging.
• Always apply both products in the direction of the hair growth.

Users:  Rimmel London Brow This Way Brow Sculpting Kit is suitable for the following users:

• All users

RATINGS REPORT:

Morning Rating = 4 Stars;

Evening Rating = 4 Stars;

Average from Other Testers = 4 Stars;

Value Rating = 5 Stars;

Overall Rating = 4.25 Stars – Excellent plus.

(Please review the About 365 Cosmetic Reviews page for the rating info.)

Rimmel London Brow This Way Brow Sculpting Kit Colors

Rimmel London Brow This Way Brow Sculpting Kit Brushes Included

Rimmel London Brow This Way Brow Sculpting Kit Medium Brown

Ingredients:  Wax:  Polybutene, Ethylhexyl Palmitate, Beeswax, Caprylic/Capric Triglyceride, Microcrystalline Wax, Copernicia Cerifera (Carnauba) Wax, Talc, Mica, Silica Dimethyl Silylate, Phenoxyethanol, Caprylyl Glycol, Tocopheryl Acetate, Alumina, Glycerin.  May Contain (+/-):  Iron Oxides (Ci 77491, Ci 77492, Ci 77499), Titanium Dioxide (Ci 77891).

Powder:  Mica, Talc, Dimethicone, Caprylic/Capric Triglyceride, Magnesium Stearate, Phenoxyethanol, Caprylyl Glycol, Alumina, Triethoxycaprylylsilane, Silica.  May Contain (+/-):  Iron Oxides (Ci 77491, Ci 77492, Ci 77499), Titanium Dioxide (Ci 77891).

Important:  Please read our full Disclaimer before using this or any product.